Promotion > 'Breaking Through' - Management
The challenge of this project was to create a thought provoking and persuasive argument for increasing diversity among senior management of the NHS, and at the same time promote the many successful inroads already made by the 'Breaking Through' programme. This video was launched at the 2009 National Breaking Through Conference and now appears on their website.
"We were looking for a dynamic and informative video to front our web site and as DVD promotion, to be directly aimed at potential participants and the senior NHS executives who manage them. TheOther Company fully embraced the complex subtleties demanded in our work with imaginative flare. They delivered bang on time and on budget exactly the video we needed, and much more. Looking forward to collaborating with Sarah & Ben again soon." Yvonne Coghill - National Lead
Used for: Promoting Equal Opportunity
Client: NHS Breaking Through
